|
|
Giving subscription marketing more confidence
|
|
Designing the editorial direction for how The Economist sells subscriptions online, and leading the design work that built on it.
 | The new offers page became the default, replacing the previous platform. | | Mobile performance score more than doubled!! | | Part of a programme the 2025 annual report credits with a 12% rise in customer lifetime value. | | Inspired by old Economist covers. Magazine nerd alert. |
|
MEMBERS ONLY AREA
The full case study is password protected.
Email me for the password, then step through the portal:
>> ENTER THE FULL CASE STUDY <<
Warning: requires a browser from the future.
|
    
You are visitor number
[ << Prev | UK Designers Webring | Random | Next >> ]
 luketudorgriffiths@gmail.com | Download my CV (28k)
<< Back to today | Last updated: 8 October 1999 | © 1999 Luke Tudor Griffiths
Designed in Claude, with Figma as a scratchpad (wait, what’s Claude?)
|
